online presence

Online Presence: Strategies You Should Use During the Pandemic

Globally, it’s known that there are around 4.60 billion internet users around the world. This number has been continually increasing in the past few years, especially when individuals join the middle class while having access to a high-speed internet connection. With so many individuals using the world wide web as a means of accessing information, […]

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A team huddling together

Establishing Business Connections as a Small Startup

If you are a young entrepreneur looking to start a small startup for yourself, you might catch yourself having a difficult time. According to recent findings, 90% of all startups fail eventually. While 20% of these startups fail in the first year, the failure rate becomes catastrophic at 70% in the following 3 years. It is

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contactless payment using mobile phone

Pandemic-fueled Trends: The Future of the Restaurant Industry

The pandemic had a huge impact on restaurants. Many had to temporarily close at the beginning of lockdowns. Now, restaurants are finally able to open again. But need to follow regulations regarding sanitation to ensure the safety of both customers and employees. Some examples include mandatory mask-wearing, proper hand hygiene, ensuring adequate sanitation supplies, and

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fashion

Eight Tried-and-tested Marketing Strategies to Keep up in the Fashion World

The fashion world is probably one of the most competitive and crowded industries worldwide. While it is a great industry to be in, the competition presents a challenge for newbie and veteran fashion marketers. According to Statista, the U.S. clothing market is the largest fashion industry in the world, with retail sales that regularly exceed by $15 billion

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salesman talking to customer

Customer Engagement: The Best Ways to Give it a Boost in 2021

The economic climate changed drastically at the start of the COVID-19 pandemic. For a lot of businesses, it meant reshuffling their priorities or temporarily closing to stop incurring costs. If you’re among the many companies that are struggling to stay afloat in the new normal, then your focus should be on one thing: customer engagement.

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