Ways Small Businesses Can Use Big Data Analytics
If you frequently shop from a particular online store, you surely notice the “recommended products” or the like on one side or at the bottom of the site. And the products listed are suited to your liking or needs as if the online store knows exactly what you came there for. That’s how businesses retain customers and earn their loyalty. They get to know their customers, memorize their buying patterns so that they can offer them the right products and …