For businesses to thrive in the 21st century, they have to maximize digital marketing platforms to make their product or brand stand out from the rest. Growth-minded businesses need to go deeper than traditional advertising efforts. Businesses like impressive.ie can help with online services. Aside from social media marketing and influencer collaborations, pay-per-click marketing is another tool that many companies utilize. Getting acquainted with pay-per-click Pay-per-click is an internet marketing model where advertisers pay each time they click an ad. …

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Startups have a bad rap for being unstable, less-structured, and risky. However, many of the biggest companies today started as startups, and who knows? Maybe the startup you’re eyeing is the next Google or Facebook. However, as with many other things in life, you shouldn’t go into it blind, especially if you are coming from a traditional corporate job. Whether you are making a career change or trying to get your first job out of the university, here are the …

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Forex trading is a process wherein foreign currencies are traded in the hopes of gaining profit from the fluctuations in the exchange rate between two currencies. The majority of traders in the forex market are banks that exchange currencies with other banks on a daily basis. These banks are called institutional traders. Individuals are also allowed, but they first have to create a trading account with a broker before they can access the forex market and participate in trading. They …

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The coronavirus caused a pandemic that bought about a few unprecedented things that happened. People were largely told to shelter in place as economies and most of the world came to a standstill. Essentials were still allowed to operate but everything else was just halted. Industries such as food markets and restaurants were allowed to operate, but only locally. There were also options that gave rise to the emergence of online shopping. Food deliveries reached an all-time high. Other sports …

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Starting a business is a dream for many people. But it’s easier said than done, especially during a pandemic that disrupted the economy. Regardless of the current situation, many still want to be an entrepreneur. Some see this as an opportunity to get out of unemployment. According to the Pew Research Center, the unemployment rate in the U.S. skyrocketed to 13.0 percent in May 2020 from 3.8 percent in February. Many businesses closed down because of the pandemic. Is this the best …

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Starting a digital business is not the same as starting a traditional business. Unlike conventional companies, digital businesses rely a lot on existing online tools to help manage their business. This means that you’ll have to make many investments before even thinking of starting an online business. You might not believe it’s not worth it, but once you know how important digital businesses are this year, it might change your mind. The State of Digital Businesses Digital businesses are booming …

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Startups are a nightmare to handle and a struggle to manage, but they’re also one of the most fulfilling accomplishments you can ever make as a newbie entrepreneur. Nothing comes close to the thrill and rush of adrenaline that pumps through your blood when you’re about to close a huge deal, sign with a major company, or sell your business for over a hundredfold of the invested capital. You reach a state of euphoria and an everlasting feeling of satisfaction, …

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