Business Disruptors

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Don’t Go In Blind: Market Research Mistakes To Avoid

Market research is an essential part of running any business. Whether you plan to open a simple freelance operation or a multi-million dollar company, market research is the key to success. For example, learning how to calculate the occupancy rate for Airbnb locations nearby can allow you to predict whether investing in rooms to rent would be

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What Does the Future of Influencer Marketing Look Like for 2020?

The dawn of social media such as Facebook, Twitter, Instagram, and YouTube has created a niche that is an effective way of brand marketing through prominent social media personalities. Anyone who uses social media knows that influencers are among the most, well, influential people on the Internet. In recent years, influencer marketing has changed compared

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Going Digital: Is Traditional Marketing Still Relevant

In this digitally-driven age, you cannot deny the fact that digital marketing offers a significant marketing advantage over traditional tactics. Browsing over modern marketing tips and advice, you would think traditional marketing techniques have no more relevance in this modern world. Back in the 90s, there was even a rumor that eventually paper will be

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Methods of Cultivating Financial Literacy in Your Child

For the most part, we learn almost everything that will equip us for life in our childhood and teenage years. Whether it’s an analytical skill from math classes, physical prowess from gym classes, or even inter-personal skills from interacting with others, most of these things are learned from a young age. But there’s one thing

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Picking the Right Influencer to Promote Your Brand

Business owners naively think that influencers are like endorsers, models, and celebrities. But influencer marketing is more than about paying a popular social media icon to endorse your brand. Influencers curated their content for a long time. They aren’t just out there to get paid. An influencer has a brand, too. And that brand needs

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Game-changing Tools and Software Every Startup Needs

Can a business survive without technology? Can any startup get up from the ground running without depending on software and tools? Unfortunately, in these modern times, you will be hard-pressed to find a business that can survive without digital tools. Whether it’s a website, app, analytics tools, or project management software, startups can’t grow without

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